BALLYNEAL

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THE CLIENT

Ballyneal, located in the high plains region of Eastern Colorado, is an exclusive private golf course complete with on-site lodging and dining options for members. Consistently ranked as one.

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THE CHALLENGE

As one of tens of thousands of golf clubs in the U.S., Ballyneal wanted to differentiate itself with a truly unique digital experience that represented its status as one of the top club’s in the world.

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THE APPROACH

Front Porch Solutions enhanced user experience by creating a polished Ballyneal website and attractively presenting content through email marketing, print advertising, and more.

ballyneal golf club website by fps

It has been a pleasure to work with FPS! We have been extremely happy with their timeliness, responsiveness, and creative ideas. The team always delivers exactly what we ask for, all while looking out for the best interest of our club.

With their experience and hands-on knowledge, we were able to generate a top notch website & email marketing program.

– Dave Hensley, General Manager of Ballyneal Golf Club

Hole in One Design

Ballyneal’s new, interactive website was built by Front Porch Solutions using a growth driven design concept, which focuses on simple navigation, search engine optimization, and statistical data. The strategy extends far beyond the initial relaunch of the Ballyneal site.

Front Porch Solutions continues to make necessary updates, implement new SEO techniques, and monitor analytics to maintain a high-performing website. Since working with Ballyneal, Front Porch Solutions has increased website traffic by 459%.

ballyneal new website design by fps

Ballyneal Members Site

An implicit aspect of the Ballyneal’s vision was the creation of a membership website in an effort to foster a sense of community, capture client information, and advertise call to actions. Through the Ballyneal Members site, members are easily able to book rooms, register for events, interact with other members, and read the latest club news.

ballyneal new member site

Email Marketing

Through monthly email marketing campaigns, Ballyneal Golf Club is able to relay meaningful information, club updates, and event information to its members. All Ballyneal email marketing campaigns are produced by Front Porch Solutions using creative subject lines, attractive design, and effective call-to-action buttons.

In addition to email marketing for members, Front Porch Solutions is also responsible for potential new member email marketing. Our team has set up an automated email that is sent to all users who submit an inquiry on the Ballyneal site.

Overall, since managing Ballyneal’s email marketing, Front Porch Solutions has been able to drive traffic to not only the new Ballyneal website but also the club itself.

ballyneal email marketing