What is Local
Optimization and
Why Is It So Important?
Local SEO enables businesses, like yours, to rank in search engines for a local audience. If your business has a physical location that customers frequent, or if you’re targeting an audience in a specific geographical area, there’s no question that you need local search optimization strategy. Below are just a few ways that Front Porch Solutions helps clients optimize their online presence for specific cities, states, and regions.
Local SEO Services
Local Citations
Front Porch Solutions claims and manages your business’s local citations on more than 100 of the internet’s leading directories. Although they are often overlooked, local citations made up more than 36% of local search results in 2018.
Google My Business
To maximize your local SEO, our team claims, completes and maintains your Google My Business listing. With a properly maintained GMB profile, users are able to obtain all of the necessary information they might need to visit or contact your business.
Schema Markup
We translate your business’s most critical content into schema markup to help search engines better understand your business, what types of services you offer, and what areas you serve.
Reputation Management
By incorporating a review management program into your website, we can feature your favorite reviews and encourage other users to leave feedback. The more positive reviews we can collect for your business, the more positive signals are sent to Google.
Content Creation
By collaborating with our SEO team and our content writing team, we are able to write keyword-rich content for landing pages, blogs, meta data, and business profiles.
Landing Pages
To help your business rank for various services within a specific geographic region, we build relevant landing pages full of rich, location-specific content and meta data.
Meta Tags
We write actionable meta descriptions and location-specific titles for all of your website’s pages to catch the interest of users in your area and drive them to your website.
Hyper-Local Link Building
By sharing relevant, localized content and working with local news outlets and blogs, we are able to build quality link profiles for your business. By earning inbound traffic from relevant local sources, we are able to send strong link signals to your business.
Have questions about your local SEO strategy? Let’s talk!
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